Marketing Press
The marketing press is not dead. It just changed format
A professional’s guide to the publications that still shape how we think about this discipline There is something almost ritualistic about the way I start my mornings. Coffee, a scan of my inbox, and then a quick pass through a handful of publications I have been reading for years. Some of them have been around since before digital [...]
B2B Marketing
The Importance of Marketing Operations Management
B2B Marketing
Platfirm. How Platform Disruption is Redefining the way Business is Conducted
B2B Marketing
2018: the year of Account Based Marketing (ABM)
B2B Marketing
How Artificial Intelligence is changing Digital Marketing
B2B Marketing
How to Align Marketing & Sales with a Marketing Automation Platform
B2B Marketing
The Adoption of the Digital Transformation
Events and Travels